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FOR IMMEDIATE RELEASE | ||
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New services make audio and video broadcasting on the net simple, easy and cost effective. SYDNEY, February 5, 2001 Yahoo! Australia & NZ has announced the launch of Yahoo! Broadcast Services to provide cost effective and extensive audio and video Internet broadcasting services for Australian businesses. "There's practically a computer on every desk in the workplace these days, but you rarely see a TV or radio," said Grant Anderson, broadcast manager, Yahoo! Australia & NZ. "For companies wanting to reach people during the day as well as in the evening, delivery via the Internet is key." Yahoo! Broadcast provides streaming solutions and turnkey production of live and archived events for:
· Marketing & PR: advertising, promotions, product introductions and launches, sponsored concerts / infotainment / movie premieres, media events, seminars and conferences, tradeshows "Yahoo! Australia & NZ Broadcast Services offers easy to use tools and technology to companies to help them maximise the internet as a cost effective and compelling broadcast medium," said Grant Anderson, broadcast manager, Yahoo! Australia & NZ. "We deliver high quality audio and video to both large and small audiences through regular dial-up and/or broadband connections. " Yahoo! Broadcast is the world's pioneer and leading provider of rich media communications, enabling companies to reach and engage audiences around the globe. The service has a history of broadcasting over 50,000 live events in the last 4 years and were the online broadcasters of the world's first live sporting event, earnings calls, as well as the first shareholder's conference. The company currently streams over 15 million hours of audio and video programming each month for more than 3,000 clients. With it's launch in Australia, now local businesses can add a whole new dimension to their communication efforts. Yahoo! Broadcast offers its services as either a backend, 'invisible' provider, or as an upfront partner. "That gives our customers plenty of flexibility," said Anderson.
Some of the benefits of Yahoo! Broadcast Services include: For more information on the services now available and to see examples, please visit http://broadcastinfo.yahoo.com.au About Yahoo! Australia & NZ Yahoo! Australia & NZ is part of the Yahoo! global network of sites and is one of the most recognised Internet brands in the region. By working with leading local companies, Yahoo! Australia & NZ provides comprehensive and localised media, commerce and communication services to millions of Australians and New Zealanders each month. For marketers and businesses, the company offers intelligent, innovative and integrated solutions for maximum impact. Yahoo! Australia & NZ has offices in Sydney and Melbourne and can be found on the Web at www.yahoo.com.au and www.yahoo.co.nz About Yahoo! Inc Yahoo! Inc. is a global Internet communications, commerce and media company that offers a comprehensive branded network of services to more than 156 million individuals each month worldwide. As the first online navigational guide to the Web, www.yahoo.com is the leading guide in terms of traffic, advertising, household and business user reach, and is one of the most recognised brands associated with the Internet. The company also provides online business services designed to enhance the Web presence of Yahoo!’s clients, including audio and video streaming, store hosting and management, and Web site tools and services. The company’s global Web network includes 23 local World properties outside the United States. Yahoo! has offices in Europe, the Asia Pacific, Latin America, Canada and the United States, and is headquartered in Santa Clara, Calif.
Anna Featherstone Yahoo! Australia & NZ Tel: 02 8925 0100 or email: | |||