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FOR IMMEDIATE RELEASE | ||
Car Buyers with Great New Content
SYDNEY, December 12, 2001 - Yahoo! Australia & NZ and John Mellor's Automotive NetWorks have announced they are working together to offer users of Yahoo! Australia & NZ Cars (http://cars.yahoo.com.au) great new content including: comprehensive reviews of new and used cars, new car releases and reports, the latest breaking news from the car industry around the world, as well as driving tips and advice and simple explanations of motoring technical terms. "We're delighted to be introducing this content for our users," said Peter Crowe, Producer, Yahoo! Australia & NZ Cars. "Automotive NetWorks is an independent, well respected provider of motor industry information, and the services they provide will really enhance our audience's experience. Researching a car with their content will make purchasing a motor vehicle through Yahoo! Australia & NZ Cars a much easier, faster, more enriching experience." "It remains very clear from our search results that a huge number of people use Yahoo! to research all sorts of information about cars," said Crowe. "'Cars and related key words are consistent high-rankers in Yahoo! Australia & NZ's search resuts." The chief executive of Automotive NetWorks, John Mellor, said: "The agreement means that many more car buyers will be exposed to high quality content designed to help them choose their next car. It's all about helping buyers make informed choices quickly." The Yahoo! Australia & NZ Cars site was launched in January 2001 and enables people to buy, sell, research, get insurance for and communicate with others about cars. Fast and easy to use, the site draws together all the information people interested in cars need. Yahoo! Australia & NZ has worked with carsales.com.au to make it easy to locate the largest number of new and used cars for sale around the country, as well as to economically list a car for sale on both sites. With links to major automobile associations, manufacturers, auctions of automotive accessories and in-depth motoring news coverage, Yahoo! Australia & NZ Cars is further organised into four major sections: Buy a Car, Sell a Car, Finance a Car and News & Reviews. Yahoo! Australia & NZ Cars helps consumers make informed decisions by offering valuable product, pricing, and financing information. It's easy to find the site, just type cars.yahoo.com.au into your browser (no need for a www) or head to the home page at www.yahoo.com.au and click on the link to 'Cars'.
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Anna Featherstone Yahoo! Australia & NZ | |||